Mike Land aims to beat van-pull record

A Swindon branding expert, who cheated death when his bungee snapped during a jump, hopes to break the Guinness World Record for pulling a van.

Tuesday, 30 April 2024

Mike Land with the 24hr van pull vehicle parked on the helipad next to the WAA helicopter

Mike Land, who runs Nickel Design, aims to pull a 1.5 tonne van as far as possible in 24 hours and beat the current record of 32 miles (51.5km). 

His challenge is in aid of Wiltshire Air Ambulance, and Mike hopes to raise £12,000 – the amount it costs every day to run our lifesaving service.

This is the latest fundraiser by Mike, who has generated money for a number of health-related causes, all inspired by a near-death-experience when his rope snapped during a bungee jump. 

Doctors feared Mike would never make a full recovery, but luckily the medics were wrong and Mike has spent the last 30 years since the accident pushing himself to the limit with daring feats, including abseiling down Portsmouth’s Spinnaker Tower.

The date for the official record attempt has yet to be set, but Mike is staging a practice pull on 9 May at Cotswold Airport, near Cirencester, and is inviting sponsors and the public to come and cheer him on. They can even have a go themselves.

He said: “The support has been fabulous, from everyone in my networking circle to Thames Valley Chamber of Commerce, liking and sharing my social media, handing out my leaflets and allowing me to share my story and challenge.

“This has taken my initial £1,500 pledge to a whopping £12,000, and with everyone's help and support, I feel confident that I can reach this target.”

Mike is still looking for donations and for businesses who would like to sponsor him and have their logo on the Fiat Doblo, which has been lent by Scarrotts Van & Minibus Centre in Royal Wootton Bassett.

He added: “I couldn’t do any of this without the support and services of the team, Cotswold Airport, Scarrotts Van & Minibus Centre, Aura Signs, Howdens, Trakm8, Secure Safety Solutions and Bernard Geomatics.”

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Two male paramedics, wearing orange flight suits, standing in front of a yellow and green helicopter, holding a large novelty cheque